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Solution » DirectToMarketing
DirectToMarketing is a powerful, easy to use list server/email marketing tool that is tightly integrated with the DirectToDonor targeted selection tools. The program provides ease in creating mailing lists, delivery options and creating personalized messages such as notifications, newsletters, meeting announcements, and invitations. In addition, the program offers an accurate means of measuring campaign results. Other features include:
  • Multiple list management
  • Click through tracking
  • Detailed campaign analysis based on click through reports
  • Feature rich UI to build news items and campaign pieces
  • Extensive double opt management and customer self administration
This exciting addition to the DirectToDonor suite of applications gives organizations unmatched ability to manage and excel in the ever increasing communication medium of email.